Episodes
Monday Mar 01, 2021
23: Social Media & the Pandemic: “Our Little Neighborhood Just Got Bigger”
Monday Mar 01, 2021
Monday Mar 01, 2021
Join Vince Bellitti, Owner of HB Drugs and Tracey Williams, Good Neighbor Pharmacy Advertising Manager as they discuss how social media has opened new markets and expanded HB Drug’s geographic presence. Vince will go into detail on the new necessity of recreating the “in-store experience”, using a variety of on-line platforms while still developing interesting content. Tracey, Vince’s Advertising Manager gives us a glimpse of how her and Vince work together to give him the widest and most profitable audiences along with industry benchmarks and best practices for any Independent Pharmacy.
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